Daydream with me for a moment.
Imagine a world where you price a job only after you’ve completed the work. If the project owner doesn’t like your price, their only recourse is to consult a state-certified database of prices you have charged for similar work, and pay you the average. Knowing this, you continue to charge more than the average, driving that number up over time. Your customers’ costs – and your revenue – grow and grow.
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